The advertising aim of this television advertising is to support sale promotion campaign, and to persuade the customer serving new promotion of McDonald's menu. Surely, the speedy delivery service is a unique selling point of McDonald’s. First time I saw this advertising, I would like to serve McDonald’s delivery service because it’s a speedy service and interesting and delicious menus. In my opinion I think this advertising strategy use the emotion to attract the audience. After I saw this adverting, I would like to serve McDonald’s because of interesting promotion, and speedy delivery service.
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